Network Marketing for Baby Boomers
Sociologists define those born between 1946 and 1964, or those who are currently 46-64 years of age, as "Baby Boomers".
Today, the baby boomers make up 28% of the US population.
What is one of the most impending issues with baby boomers today? Retirement. Baby boomers, on the older end, are retirement age. On the younger end, they are day dreaming about retirement. In the middle of this range are many baby boomers who are facing the reality that they are not ready.
While they may or may not be ready psychologically, we are going to discuss a financial aspect of retirement and leave the psychology to another article.
The financial aspects of retirement are huge. Just some of what someone approaching retirement needs to consider include health care expenses, living expenses in relation to lifestyle changes, children, and grandchildren. Many approach retirement before their kids are on their own. With today's economic troubles, many children are not leaving home as young as they were even 10 years ago. And, of course, baby boomers have been hearing for quite some time now that they can not rely on social security.
So, why the title of this article? Why would I make a suggestion that Network Marketing should be considered by baby boomers? Well, it just makes good sense that someone approaching retirement have some kind of business of their own that brings in additional income. This helps as you prepare for retirement and also to offset some of the expenses of lifestyle changes that you make.
Why a network marketing business instead of maybe a Mom & Pop store or a bed & breakfast?
First of all, with a network marketing business, you can work as little or much as you want. Of course, your income will reflect that, especially as you are building your business, but you can decide to take off a month to go on a cruise if you choose. With a traditional business, this is not always possible. If your network marketing business is a relatively mature one, you may even make money while you are on your cruise. This is definitely not possible with a traditional business unless you have employees.
Second, usually a network marketing business can be willed to your kids. A business such as this can be a legacy that continues to grow. And, really, isn't that a great legacy to leave your kids?
Third, it's portable... You know that cruise I just mentioned? Well, if you want to bring your laptop and cell phone, you can work your business while you are on "vacation". Oh, and, yes, when you visit your grandchildren, you can do a little work there too. If you want to, that is.
Fourth, it's international. Do your retirement plans include international traveling? Many network marketing companies have offices internationally. This means that you can include some international travel into your business planning and have a growing organization in another country. Need to visit that team of yours in the south of France? That may become a legitimate tax deduction.
Fifth, there are no territories with a network marketing business. If you want to move closer to your kids, but have a growing organization in your home town...no problem. You do not lose that organization and you can start a new one in your new home town.
Those are just a few reasons why baby boomers nearing retirement may want to consider a network marketing business as part of their wealth building plan.
Ann Totten has been in the Network Marketing industry for a number of years. She has a passion for helping others achieve their goals, dreams and aspirations. To learn more about Ann Totten and her team Click Here
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